Stop Losing Money on Shipping: Charge the Right Rate for Every Product
With Better Shipping, set precise shipping rates for each product or variant. Never overcharge or undercharge again.
Are you bleeding profits or losing customers because Shopify's shipping locks you into flat rates?
- Set different shipping prices for each product or variant
- Easily handle large, heavy, or fragile items with custom rates
- Create tiered pricing ($5 first item, $2 each additional)
- Works with all your existing Shopify tools & themes
4.4/5 from our Shopify App Store reviews

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The Problem: Shopify's Standard Shipping Can't Keep Up
Most merchants struggle with one-size-fits-all shipping rates that hurt profits and drive customers away.
74% Cart Abandonment*
Some merchants report losing up to $25,000 annually from customers who abandon carts because they're shocked by unexpected shipping costs at checkout.
Vanishing Profit Margins
Charge too little for heavy items, and your margins disappear. Charge too much for lightweight products, and customers leave.
Dropshipping Dilemma
Multi-supplier inventory means inconsistent costs that can't be reflected in standard Shopify shipping, leading to unpredictable margins.
Locked Into Flat Rates
Without per-product shipping, you can't offer special handling for fragile items or expedited options just for certain products.
You Need Control, But Shopify Alone Doesn't Give It To You
Standard Shopify forces you to compromise: either lose money on expensive-to-ship items or overcharge customers for small products. Many merchants report significant monthly losses in shipping-related expenses and abandoned carts.
*74% cart abandonment rate based on industry research from Baymard Institute.
See the Difference Per-Product Shipping Makes
Compare standard Shopify shipping with Better Shipping's per-product approach and see why thousands of merchants have made the switch.
WITHOUT Better Shipping
Standard Shopify Shipping
One-Size-Fits-All Rates
Heavy, fragile, or oversized items are all charged the same, forcing you to average out costs and lose money on expensive-to-ship items.
No Item-Specific Control
Can't create tiered shipping ($5 first item, $2 additional) or exclude certain products from promotions like "free over $100."
Limited Regional Control
Can't combine product-specific rules with destination-based rates, forcing you to either overcharge some customers or lose money on others.
WITH Better Shipping
Per-Product Shipping
Precise Product-Level Rates
Set the exact shipping cost for every product and variant in your store. Charge $3 for a t-shirt and $15 for a lamp, even when ordered together.
Advanced Shipping Rules
Create tiered quantity-based shipping, set different rates for variants, and easily handle special cases like fragile or oversized items.
Complete Flexibility
Combine per-product rates with other rules like zip/postal code restrictions and create exceptions to "free shipping" thresholds.
Join the merchants who've improved their shipping with our app
*74% cart abandonment rate based on industry research from Baymard Institute
Better Shipping is Your Key to Smarter Shipping
Take control of your shipping with Better Shipping. Set the perfect rate for every product and watch your profits grow.
Your 3-Step Plan to Shipping Success
Install Better Shipping
Quick and easy installation from the Shopify App Store—no coding required.
Set Your Per-Product Rates
Configure custom shipping rates for each product or variant in your store.
Save Money & Keep Customers Happy
Watch your profits grow as you charge fair, accurate shipping rates.

Set Exact Shipping Costs for Every Product
With Better Shipping, you can set a specific shipping price for each product in your store. Charge $3 for a t-shirt and $15 for a lamp—even in the same order.
"Better Shipping helped us save hundreds of dollars monthly by letting us charge accurate rates for each product." — Kyle S., Apparel Store Owner

Create Smart Product Groupings
Group similar products together for intelligent shipping calculations that accurately reflect your true costs.
"I can finally charge per variant without losing customers. Game-changer!" — Sarah T., Dropshipper

Combine with Advanced Rules
Per-product shipping is just the beginning. Better Shipping allows you to create powerful combinations of rules.
"Cut shipping losses by approximately 30% in one month by targeting which products ship where." — Michael R., Multi-Channel Seller
Perfect for Your Business Model
See how merchants just like you are using Better Shipping's per-product feature to solve real business challenges.
Apparel & Accessories Stores
Challenge: Different apparel items have varied shipping costs. T-shirts are light and inexpensive to ship, while jackets and boots cost more.
Solution: Create a tiered structure where basic apparel ships for $3.99, medium-weight items for $5.99, and heavy/bulky items for $8.99.
Potential Outcome: Customers pay fair shipping rates based on what they order. Profit margins remain more consistent across all products, potentially reducing cart abandonment.
Dropshipping Businesses
Challenge: Products come from different suppliers with varying shipping costs that eat into profit margins when using averaged shipping.
Solution: Set specific shipping rates for each product that match supplier shipping costs, ensuring consistent profits regardless of which products sell.
Potential Outcome: Better control over profit margins by eliminating shipping losses. Ability to offer free shipping on high-margin items while properly charging for low-margin products.
Home Goods & Furniture
Challenge: Extreme variance in product sizes and weights, from small decorative items to large furniture pieces.
Solution: Implement per-product shipping with distinct tiers: decorative items ($5-8), medium items ($15-20), and furniture ($50-100) with the ability to exclude furniture from free shipping thresholds.
Potential Outcome: Improved sales for large items with appropriate shipping costs. Better protection of margins on bulky items while still offering attractive shipping on smaller products.
Mixed-Product Retailers
Challenge: Diverse product catalog with hundreds of items having different shipping requirements and costs.
Solution: Create product categories with bulk-applied shipping rates, then fine-tune individual outliers. Set up tiered shipping groups for similar products.
Potential Outcome: Shipping costs more accurately reflect actual expenses. Possible increase in average order value as customers see reasonable shipping costs for each product.
Find Your Perfect Setup
Not sure how to structure your shipping? Our support team can help you set up the optimal per-product shipping strategy for your specific business model.
Installed by over 50,000 Shopify Stores Since 2013
Don't just take our word for it. See what merchants of all sizes—from small shops to major brands—say about Better Shipping's per-product features.
The following testimonials represent individual customer experiences. Your results may vary depending on your specific business needs and implementation.
"The app is GREAT. We needed to set rates for some unique shipping items. This worked perfectly! Customer support was EXCELLENT, responsive, and did not stop until the issue was fixed."
"I've been using this app for about 3 years now, and it's amazing. I have some pretty complex shipping scenarios. The app always just works, and whenever I need to reach out to support, I always get a quick response."
"The app is excellent and has allowed us to solve a complex shipping problem where we have products that can only be shipped within our country and others that can be shipped internationally. The support from the developers has been exemplary."
"I've had this app for a few years now and it works brilliantly. The customer service is outstanding - Peter has consistently been quick to respond to any queries, and has always gone out of his way to help me, often doing adjustments for me on a Sunday!"
Ready to Stop Losing Money on Shipping?
Join the thousands of successful merchants who have taken control of their shipping with Better Shipping.
Free to Install & Try
Take the first step toward optimizing your shipping today. Your customers (and profit margins) will thank you.
Important: Better Shipping requires Shopify's Carrier Service Calculated Shipping feature, which is only available on Shopify's Advanced plans or higher. This app cannot be used with Basic Shopify plans.
Used by businesses of all sizes, from startups to global enterprises
Get help configuring your shipping strategy from our support team during your free trial period.
Learn More About Per-Product Shipping
Explore our resources to master per-product shipping in your Shopify store
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Testimonials and examples shared represent individual experiences. Results may vary, and the presented outcomes are not guaranteed. The described benefits, savings, and improvements are based on customer feedback and should not be considered typical or expected in all cases. Your results will depend on your specific business, implementation, and other factors beyond our control.
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